Human ethnographers. Well-being purveyors. Space transformers.

LEARN MORE

The Shift in Our Nature and Nurture

Humans, by nature, are products of our environments. As the digital era encroaches on the way we live and work, our bodies and minds are faced with a new set of challenges.

The results are in - record numbers of anxiety, depression and social isolation – all forcing us to re-examine what it means to live well in today’s world.

Redesign the Environment, Reimagine the Future

It’s logical – compelling even – that we as designers and developers work more intentionally and modify the way we design spaces to better meet human’s rapidly flexing needs.

vsrl operates at the nexus of space, community and mind. We are a research and advisory firm focused on how our external environments shape our internal experience.

The human experience must be the driving force behind every element of space. We turn to human experts – sociologists, psychologists, anthropologists; to tell us how to design spaces for humans.

Our approach allows us to forecast where society is trending and thoughtfully craft environments to meet the future needs of individuals and communities at large.

Research

What is Happening
Now & Next

Advisory

Customized Concept Development, Space & Systems Design

Activation

Community Engagement, Amenities & Activation Strategies

vis•cer•al

/ˈvis(ə)rəl/

adjective

relating to deep inward feelings rather than intellect

Our Multimodal Approach

Experiential design transcends aesthetics. It is the melding together of how it works, and the intuitive sense of how it feels.

Space

The physical space, supporting function and form

Systems

The operating system, or the guts of the community

Self

The internal landscape & emotional experience

How We Help

Each project has its own set of needs, challenges, goals and resources. We collaborate with partners and clients in these areas:

Target Market Analysis

Community Branding

Unit Mix, Floor Plans & Features

Community Design Functionality

Sustainability Initiatives

Amenities & Activation Strategies

Partnerships & Programming

Experience Audits

Technology Integration

The Collective

We are curators, translators and creators. Assembling ecosystems of well-being, our collective is made up of developers, designers, WELL Certified Professionals, physicians, philosophers and architects. We are barn-raisers in the truest sense. Utilizing the skills and collaboration of our community to create spaces we all want to live, work and thrive in.

If you’ve got an expertise and a similar headspace, reach out. Let’s collaborate.

Blog & Resources